Why advertise in Mixology??
- Downloaded over 10,000,000 times on iOS & Android, Mixology is the #1 cocktail recipe app on Earth.
- Each & every person who views your ad enjoys drinking/mixing cocktails.
- Geographically target specific markets.
- Campaigns & reporting managed by MoPub.com, a third-party ad mediation company.
Survey: How do you use Mixology??
|While mixing cocktails at home|
|While ordering a drink at the bar|
|While preparing for a party and/or shopping at a liquor store|
|While looking up a cocktail you heard about recently|
Types of Ads in Mixology?
|Featured Drinks||Banners||Interstitials||Rich Media|
Featured Recipes: We can add a list of drinks made with the liquor you're promoting to the Home view under the New & Featured section. This is one of the most valuable pieces of real estate in the app as we rotate out a nice selection of drinks. Our users come to this section to discover new, high-quality drink recipes.
Banner Ad: This 320 x 50 ad unit contains a clickable, static image.
Interstitial Ad: This is a full-screen ad unit that typically receives a much higher CTR than standard banner ads. Note that interstitials will be displayed only once per user session.
A click within a banner or interstitial ad can do many things:
Rich Media: This form of advertising uses an array of digital media—including streaming audio/video and interactive animations. It represents a powerful creative opportunity, allowing campaigns to deliver far greater impact. Tapping the ad typically produces a full-screen pop-up that's also rich with animations and interactive assets.